Studies have shown that music can increase the intensity and duration of a workout by as much as 15%. Unfortunately, most people miss out on those benefits because their earphones hurt and fall out during active use. yurbuds was founded in 2008 by an Ironman Triathlete and a 24-time marathoner in response to that problem. Our products are ergonomically designed for comfort and exceptional fit, while providing best-in-class audio quality and durability. yurbuds is passionate about serving our customers and our community. We listen to and learn from our athletes to produce solutions to their needs. We are dedicated to innovating and creatively changing the industry of sport audio. Our goal is to inspire our customers through exceptional products and services that push them past their barriers and reach new personal bests.